AutoGO Tbilisi
My first commercial client project: taking a Tbilisi car-rental business from a brief and a new name to a multilingual website with a vehicle catalogue, custom administration and a production launch.
- Role
- Full-Stack Development & Brand Design
- Stack
- Next.js · React · TypeScript · MongoDB
- Focus
- Public project showcase
- Initial development
- Apr 2025 – May 2025
Responsive preview
Desktop
Car Rental Website & Administration
- AutoGo naming, logo and website design
- End-to-end frontend, backend and administration
- Georgian, English and Russian customer journeys
- Vehicle and image management with AWS storage
- Localized technical SEO and search-engine setup
From a First Brief to a Live Website
A referral connected me with a client preparing to launch a car-rental business in Tbilisi. I was in my final year of school, preparing for university entrance exams. AutoGo became my first commercial client project, developed alongside those commitments.
The brief was practical: present the cars clearly and make it easy for visitors to contact the business. I took responsibility for the AutoGo name, logo, website design, responsive frontend, backend, database, administration and deployment.
A Focused Customer Journey
The website leads with what renters need to assess a car: imagery, pricing, transmission, drivetrain, fuel type, seating and rental conditions. Visitors can filter the catalogue, inspect a vehicle and reach the business through visible contact actions.
The client chose direct enquiries rather than online payment. That decision kept the delivered product focused on vehicle discovery and contact, with rental arrangements handled by the business.
One Developer, Both Sides of the Product
I implemented the original interface, mobile layouts and administration directly, with tutorials, documentation and AI assistance supporting the work. Later iterations refined the visual presentation and animations without changing the core purpose of the site.
The administrative interface lets the business maintain vehicles, prices, availability, specifications and images without editing application code. MongoDB and Mongoose provide the data layer; AWS S3 stores vehicle media, and CloudFront supports image delivery.
Three Languages, One Catalogue
Georgian, English and Russian are complete customer-facing versions of the website. Locale-aware routes, navigation, vehicle content and metadata make the same catalogue accessible to local visitors and international customers.
Localization uses next-intl. The responsive interface keeps filtering, car details and contact actions usable on a phone rather than treating mobile as a reduced desktop page.
Launch Beyond the Code
The launch included deployment on Vercel, localized metadata, canonical URLs, hreflang, sitemap and robots configuration. I also helped set up the Google Business Profile, Google Search Console and Yandex Webmaster so the business had a public presence beyond the website itself.
This was also a hands-on learning project: managing a real client's brief, shipping a complete application and working through search-engine indexing and media delivery in production.
What the Project Taught Me
AutoGo taught me to separate software delivery from customer acquisition. A working website and sound technical SEO are deliverables; rankings and enquiries also depend on competition, the offer, fleet fit and ongoing marketing.
It changed how I define project scope: clarify the owner's goals, agree which outcomes the software can support, and distinguish development work from ongoing SEO and advertising. That lesson now informs how I approach client projects.
Current Project Status
The original business is no longer using the site for its rental operation. AutoGo remains available as a public example of the product I built.
The owner is open to discussing a transfer of the AutoGo brand and website. If you are interested, contact me and I can connect you with the owner; ownership and any transfer terms are agreed with them.
Gallery
Need a website for your service business?
A clear catalogue, multilingual pages and straightforward contact options can help customers understand your offer. An admin panel lets you update the content yourself.
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